In May/June of 2021 me and the team at Näpen participated in a pitch for a new development in Kungens Kurva. The team came up with the name Victoria and overall concept "Crown Up" for the development. I created the logotype and branding as well as a film that gave a feeling of the atmosphere and how it would be to live in the area.
We won the pitch and started working with the branding and communication during the summer of 2021.